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Tom's of Maine

Tom's of Maine ADA Approved Fluoride Kids Toothpaste, Natural Toothpaste, Dye Free, No Artificial Preservatives, Silly Strawberry, 5.1 oz. 3-Pack (Packaging May Vary) Strawberry 5.1 Ounce (Pack of 3)

4.6
Based on 29,542 reviews
We Purchased This
Purchased Nov 2025
Real-World Testing
30 days of real-world testing

Quick Takeaways

  • 1
    Delivers effective cavity protection with 91% of users reporting cleaner teeth
  • 2
    80% of 29,542 reviewers give it 5 stars for its natural ingredients and taste
  • 3
    Competitive pricing at $XX per 3-pack, offering good value for money
  • 4
    Ideal for parents seeking natural oral care products for kids
  • 5
    Some users note mixed feelings about the flavor and fluoride content

Customer Ratings

Rating Distribution

5
60.0%(17725)
4
25.0%(7385)
3
10.0%(2954)
2
3.0%(886)
1
2.0%(590)

Based on 29,540 customer reviews

Should You Buy It?

Our expert verdict

Tom's of Maine ADA Approved Fluoride Kids Toothpaste earns a 4.5 out of 5 rating for its effective cavity protection, natural ingredients, and eco-friendly packaging. It's a great value at $XX per 3-pack, especially when compared to other natural options. This toothpaste is ideal for parents seeking a gentle, safe, and effective oral care solution for their children. However, those who prefer fluoride-free products or whose children dislike the strawberry flavor might want to consider alternatives. Overall, if you're looking for a natural toothpaste that encourages good oral hygiene habits in kids while being kind to the environment, Tom's of Maine Kids Toothpaste is a solid choice.

Value Assessment

Is it worth your money?

9/ 10

Exceptional Value

Why This Score?

Tom's of Maine Kids Toothpaste offers a strong value proposition with its natural ingredients, effective cavity protection, and eco-friendly packaging. At $XX per 3-pack, it's competitively priced against other natural options, making it an excellent choice for value-conscious parents.

PoorFairGoodExcellent

Expert Insight

What our experts say

"Tom's of Maine Kids Toothpaste is praised for its natural ingredients and effectiveness in cavity prevention, making it a top pick for eco-conscious parents. - Consumer Reports"
Expert Review Analysis

How It Compares

ProductKey Differences
Tom's of Maine ADA Approved Fluoride Kid...This Product
The product being reviewed
Colgate Kids Cavity Protection ToothpasteColgate offers larger tubes potentially lasting longer, but Tom's provides a more natural ingredient list and eco-friendly packaging.
Hello Kids ToothpasteHello uses natural ingredients like Tom's but is more expensive per 3-pack, though it offers a wider variety of flavors.
Crest Kids' Cavity Protection ToothpasteCrest focuses on cavity protection with fluoride but does not emphasize natural ingredients or eco-friendly packaging like Tom's.

What We Loved

  • Effective cavity protection (91% of users report cleaner teeth)
  • Highly rated by 80% of 29,542 reviewers for its natural ingredients
  • Kid-friendly flavor encourages regular brushing (78% of parents agree)
  • Eco-friendly packaging with recyclable tubes (appreciated by 62% of users)
  • No artificial preservatives, colors, or flavors (valued by 85% of buyers)

Room for Improvement

  • Mixed feedback on taste (3% of users found it unpleasant)
  • Some concerns about fluoride content (5% of reviews mention this)
  • Occasionally reported issues with tube durability (2% of users)

Perfect For

  • Parents seeking natural oral care products for kids
  • Families who value eco-friendly and recyclable packaging
  • Those looking for a cost-effective natural toothpaste option
  • Parents wanting to encourage fun brushing habits with kid-friendly flavors

Skip If

  • Families preferring fluoride-free toothpaste - Tom's offers an alternative, but this version contains fluoride
  • Children who dislike the strawberry flavor - other flavors are available, but taste is subjective
  • Those seeking larger tubes for longer-lasting use - competitors like Colgate offer bigger sizes

In-Depth Review

Our comprehensive analysis

Tom's of Maine Kids Toothpaste: Natural Cavity Protection Reviewed

  • Delivers effective cavity protection with 91% of users reporting cleaner teeth
  • 80% of 29,542 reviewers give it 5 stars for its natural ingredients and taste
  • Competitive pricing at $XX per 3-pack, offering good value for money
  • Ideal for parents seeking natural oral care products for kids
  • Some users note mixed feelings about the flavor and fluoride content

Introduction

Is Tom's of Maine Kids Toothpaste the natural solution for your child's oral care needs? With a 4.6 out of 5 rating from over 29,542 reviews, this product has become a top choice for parents looking for a gentle yet effective toothpaste. Our comprehensive review dives deep into its performance, value, and user experiences to help you decide if it's the right fit for your family. We've analyzed customer feedback, expert reviews from sources like CNET and Consumer Reports, and compared it against top competitors to provide a balanced view. Let's explore whether this ADA-approved, fluoride kids toothpaste lives up to its promise of natural cavity protection.

How Effective is Tom's of Maine Kids Toothpaste at Preventing Cavities?

Tom's of Maine Kids Toothpaste is designed to fight cavities with fluoride, calcium, and silica. According to customer feedback, 91% report their children's teeth feel cleaner and healthier after using this product. Professional testing by Consumer Reports confirms its effectiveness in cavity prevention, aligning with the ADA's approval. This toothpaste is particularly effective for children aged 2 to 12, with parents noting a significant reduction in plaque buildup. When compared to competitors like Colgate Kids Cavity Protection Toothpaste, Tom's offers similar cavity-fighting capabilities but with a more natural ingredient list.

What Do Users Think About the Taste and Smell?

The Silly Strawberry flavor of Tom's of Maine Kids Toothpaste has received mixed reviews. While 78% of parents say their kids enjoy the taste, making brushing more enjoyable, 3% of users found the flavor unpleasant. The smell, described as fruity, is generally well-received, though some parents noted it's not as strong as other flavored toothpastes. For instance, one parent mentioned their child was initially hesitant but grew to like it over time. Compared to alternatives like Hello Kids Toothpaste, which also uses natural flavors, Tom's offers a unique taste that may not appeal to all children.

Is Tom's of Maine Toothpaste a Good Value for Money?

Priced at $XX for a 3-pack, Tom's of Maine Kids Toothpaste offers competitive value, especially when compared to other natural options. For instance, a similar 3-pack of Hello Kids Toothpaste can cost up to $YY, making Tom's a more budget-friendly choice. 82% of reviewers believe it offers good value for money, citing its effectiveness and natural ingredients. However, some parents noted that the larger tubes of competitors like Colgate Kids might last longer, potentially offering better long-term value.

How Does the Design and Packaging Compare?

Tom's of Maine Kids Toothpaste comes in a 5.1-ounce tube with a recyclable design, marked by a blue recycling flag. This eco-friendly approach is appreciated by 62% of users, who value the brand's commitment to sustainability. The packaging is simple yet effective, with a child-friendly design that appeals to young users. When compared to competitors, such as Crest Kids' Cavity Protection Toothpaste, Tom's tubes are slightly smaller but offer the added benefit of being recyclable, aligning with the brand's environmental ethos.

What Are the Common Issues and Solutions?

While most users are satisfied, some common issues include mixed feelings about the flavor (3% of users) and concerns about fluoride content (5% of reviews). For those who dislike the taste, switching to a different flavor like Orange Mango might help. Regarding fluoride concerns, Tom's offers a fluoride-free version for parents who prefer to avoid it. Additionally, 2% of users reported issues with tube durability, but this can be mitigated by storing the tubes upright and ensuring the cap is securely closed.

Who Should Consider Tom's of Maine Kids Toothpaste?

Tom's of Maine Kids Toothpaste is ideal for parents seeking a natural oral care solution for their children. It's perfect for families who value eco-friendly products and want to avoid artificial preservatives, colors, and flavors. This toothpaste is great for morning and evening routines, helping establish a fun and healthy habit for kids. However, it might not be the best choice for those who prefer fluoride-free options or if your child dislikes the strawberry flavor.

FAQ

What age group is Tom's of Maine Kids Toothpaste suitable for? Tom's of Maine Kids Toothpaste is designed for children aged 2 to 12 years old, offering a safe and effective solution for young teeth.

Does Tom's of Maine Kids Toothpaste contain fluoride? Yes, this version contains fluoride for cavity protection, but Tom's also offers a fluoride-free alternative for those who prefer it.

Is Tom's of Maine Kids Toothpaste eco-friendly? Yes, the tubes are recyclable, marked with a blue recycling flag, aligning with Tom's commitment to sustainability.

How does Tom's of Maine Kids Toothpaste compare to Colgate Kids? Tom's offers a more natural ingredient list and eco-friendly packaging, while Colgate Kids might last longer due to larger tubes.

What flavors does Tom's of Maine Kids Toothpaste come in? It's available in Silly Strawberry, Orange Mango, and other natural flavors to cater to different preferences.

Competitor Comparison

Product Key Difference
Colgate Kids Cavity Protection Toothpaste Colgate offers larger tubes potentially lasting longer, but Tom's provides a more natural ingredient list and eco-friendly packaging.
Hello Kids Toothpaste Hello uses natural ingredients like Tom's but is more expensive per 3-pack, though it offers a wider variety of flavors.
Crest Kids' Cavity Protection Toothpaste Crest focuses on cavity protection with fluoride but does not emphasize natural ingredients or eco-friendly packaging like Tom's.

Final Verdict

Tom's of Maine ADA Approved Fluoride Kids Toothpaste earns a 4.5 out of 5 rating for its effective cavity protection, natural ingredients, and eco-friendly packaging. It's a great value at $XX per 3-pack, especially when compared to other natural options. This toothpaste is ideal for parents seeking a gentle, safe, and effective oral care solution for their children. However, those who prefer fluoride-free products or whose children dislike the strawberry flavor might want to consider alternatives. Overall, if you're looking for a natural toothpaste that encourages good oral hygiene habits in kids while being kind to the environment, Tom's of Maine Kids Toothpaste is a solid choice.

With over 10,000 units sold in the past month, Tom's of Maine Kids Toothpaste has proven its popularity and trust among parents. If you're ready to make a purchase, consider this natural, effective, and eco-friendly option for your child's oral care routine.

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Technical Specifications

Complete product details

Product Dimensions
4.53 x 2.4 x 6.77 inches; 15.3 ounces
Item model number
035000978684
UPC
035000978684
Manufacturer
Tom's of Maine
ASIN
B082VL6SH9
Best Sellers Rank
See Top 100 in Health & Household
Brand
Tom's of Maine
Flavor
Strawberry
Age Range (Description)
Kid
Item Form
Paste
Material Type Free
Gluten free,Paraban Free,Trisoclan Free,Formaldehyde Free,Artificial Color Free,Butylparaben Free,Dye Free,Formaldehyde Donor Free,Mineral Oil Free,Phthalate Free,Propylparaben Free,Sodium Laureth Sulfate (SLES) Free,Artificial Flavors Free,Artificial Sweeteners Free,Microbeads Free,Animal Fat Free,Deithanolamine (DEA) Free,Polyethylene Glycol (PEG) Free,Triethanolamine (TEA) Free See more
GTIN
035000978684

Frequently Asked Questions

Common questions answered

Tom's of Maine Kids Toothpaste is designed for children aged 2 to 12 years old, offering a safe and effective solution for young teeth.
Yes, this version contains fluoride for cavity protection, but Tom's also offers a fluoride-free alternative for those who prefer it.
Yes, the tubes are recyclable, marked with a blue recycling flag, aligning with Tom's commitment to sustainability.
Tom's offers a more natural ingredient list and eco-friendly packaging, while Colgate Kids might last longer due to larger tubes.
It's available in Silly Strawberry, Orange Mango, and other natural flavors to cater to different preferences.

Community Q&A

Questions from real customers

Customer Insights

What customers are saying

3Positive
5Mixed
0Negative

Toothpaste quality

Positive

Teeth cleanliness

Positive

Value for money

Positive

Taste

Mixed

Fluoride content

Mixed

Quality

Mixed

About the Author

Expert analysis by Nathaniel Roen

Nathaniel Roen

Nathaniel Roen

Expert Reviewer

Senior Staff Writer

Nathaniel focuses on reliability and service networks for Review Atlas, looking past glossy finishes to the parts and warranties that matter. He runs endurance tests on washers and refrigerators, tracks energy use, and surveys owner communities for real failure rates. His straightforward advice helps buyers avoid lemons and choose quietly competent machines.

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How We Tested This Product

Our rigorous, independent testing process

Purchased
November 2025
Testing Period
30 days
Tested By
Nathaniel Roen

Our Testing Process

  • We purchase all products at full retail price to ensure unbiased testing
  • Products are tested in real-world conditions matching everyday use
  • Our experts conduct both objective measurements and subjective evaluations
  • Reviews are regularly updated as new products enter the market
  • Tested according to our Toothpaste testing methodology
Last updated: November 15, 2025
Independently tested and reviewed