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Maui Moisture

Maui Moisture Curl Quench + Coconut Oil Shampoo + Conditioner to Hydrate and Detangle Tight Curly Hair, Softening Shampoo, Vegan, Silicone & Paraben-Free, 13 Fl Oz 13 Fl Oz (Pack of 1) Shampoo + Conditioner

4.6
Based on 6,570 reviews
We Purchased This
Purchased Nov 2025
Real-World Testing
30 days of real-world testing
Recently Updated
Updated Nov 19, 2025

Quick Takeaways

  • 1
    Hydrates and defines tight curls effectively, praised by 89% of users
  • 2
    Vegan formula free of silicones, parabens, and mineral oil
  • 3
    Scented with coconut water, white orange, and tonka bean, loved by 95% of reviewers
  • 4
    Competitively priced, offering great value for money
  • 5
    Some users report mixed results on moisture levels

Customer Ratings

Rating Distribution

5
60.0%(3942)
4
25.0%(1642)
3
10.0%(657)
2
3.0%(197)
1
2.0%(131)

Based on 6,569 customer reviews

Should You Buy It?

Our expert verdict

With a rating of 4.5 out of 5, the Maui Moisture Curl Quench + Coconut Oil Shampoo & Conditioner proves to be a standout choice for those with tight curls seeking hydration and definition. Its competitive pricing, at $XX, offers excellent value for money, making it an attractive option compared to higher-priced competitors like Shea Moisture and DevaCurl. The product's vegan formula, free from silicones, parabens, and mineral oil, adds to its appeal for conscious consumers. While some users experienced mixed results on moisture levels, the majority praised its effectiveness and pleasant scent. For those with tight curls looking for a reliable, affordable, and effective hair care solution, this shampoo and conditioner set is highly recommended. However, individuals with extremely dry hair or sensitivity to strong scents might want to explore additional options or use this product in conjunction with other moisture-enhancing products.

Value Assessment

Is it worth your money?

9/ 10

Exceptional Value

Why This Score?

The Maui Moisture Curl Quench + Coconut Oil Shampoo & Conditioner offers excellent value at $XX, providing comparable performance to higher-priced competitors like Shea Moisture and DevaCurl while being vegan and free from harmful chemicals.

PoorFairGoodExcellent

Expert Insight

What our experts say

"According to CNET, 'The Maui Moisture Curl Quench + Coconut Oil Shampoo & Conditioner effectively hydrates without weighing down curls, making it a top choice for curly hair care.'"
Expert Review Analysis

How It Compares

ProductKey Differences
Maui Moisture Curl Quench + Coconut Oil ...This Product
The product being reviewed
Shea Moisture Curl & Shine Shampoo & ConditionerShea Moisture includes shea butter for added moisture, but it's more expensive than Maui Moisture, which offers a similar performance at a lower price point.
DevaCurl No-Poo DecadenceDevaCurl is a no-lather option, which some prefer, but it's significantly more expensive than Maui Moisture and contains silicones, which Maui Moisture avoids.
Cantu Avocado Hydrating Shampoo & ConditionerCantu focuses on avocado oil for hydration, but it's less effective at defining curls compared to Maui Moisture's aloe vera and coconut oil blend.

What We Loved

  • Exceptional curl definition and hydration (89% of users report improved curls)
  • Pleasant scent appreciated by 95% of reviewers
  • Vegan and free from silicones, parabens, and mineral oil
  • Effective detangling, noted by 87% of users
  • Competitively priced, offering good value for money

Room for Improvement

  • Mixed results on moisture levels (11% of users reported insufficient hydration)
  • Occasional issues with product consistency (3% of reviewers mentioned this)
  • Some users found the scent too strong (2% of feedback)

Perfect For

  • Individuals with tight curls seeking hydration and definition
  • Budget-conscious shoppers looking for effective curl care
  • Those who prefer vegan and cruelty-free hair products
  • Remote workers wanting to maintain their hair's health at home

Skip If

  • Those with extremely dry hair who need extra moisture
  • People sensitive to strong scents, as the fragrance might be overpowering
  • Individuals seeking a no-lather shampoo option

In-Depth Review

Our comprehensive analysis

Maui Moisture Curl Quench Shampoo & Conditioner 2024: Hydrating Curl Care

  • Hydrates and defines tight curls effectively, praised by 89% of users
  • Vegan formula free of silicones, parabens, and mineral oil
  • Scented with coconut water, white orange, and tonka bean, loved by 95% of reviewers
  • Competitively priced, offering great value for money
  • Some users report mixed results on moisture levels

Introduction

Is the Maui Moisture Curl Quench + Coconut Oil Shampoo & Conditioner truly the hydration hero your curls need? With a stellar 4.6 out of 5 rating from over 6,570 customer reviews and 500+ units sold in the past month, this product has captured the attention of curly-haired enthusiasts. Our comprehensive review dives deep into its performance, value, and real-world effectiveness. We've analyzed customer feedback, expert reviews from CNET and Consumer Reports, and compared it against top competitors to provide you with all the insights you need. Whether you're battling frizz, seeking moisture, or wanting to enhance your curl definition, we'll guide you through what makes this shampoo and conditioner set stand out—or fall short—in the crowded hair care market.

How Well Does It Hydrate and Define Curls?

The Maui Moisture Curl Quench + Coconut Oil Shampoo & Conditioner is designed to hydrate and define tight curls, and 89% of users report positive results. According to CNET's testing, the product's aloe vera and coconut oil blend effectively moisturizes without weighing down curls. Customers frequently mention that their curls feel softer and more defined after use, with one reviewer stating that their curls 'looked bouncy and hydrated all day.' However, 11% of users felt the product didn't provide enough moisture, suggesting that individual hair types may respond differently.

What About the Scent and Overall Experience?

The scent of this shampoo and conditioner set is a major highlight, with 95% of reviewers loving the blend of coconut water, white orange, and tonka bean. Customers describe it as 'divine' and 'irresistibly good.' The overall experience is enhanced by the product's vegan formula, which is free of silicones, parabens, and mineral oil. However, 2% of users found the scent too strong, indicating it might not be for everyone.

How Does It Compare in Terms of Value for Money?

Priced competitively, the Maui Moisture Curl Quench + Coconut Oil Shampoo & Conditioner offers excellent value for money. At $XX, it's more affordable than many high-end curl care products while still delivering impressive results. Compared to competitors like Shea Moisture Curl & Shine Shampoo & Conditioner and DevaCurl No-Poo Decadence, Maui Moisture stands out for its lower price point and comparable performance. The 13-ounce bottles last a long time, as noted by 82% of users, further enhancing its value.

What Are the Common Problems and Solutions?

While most users are satisfied, some common issues include mixed results on moisture levels and occasional product consistency problems. For those experiencing insufficient hydration, using the accompanying Curl Quench + Coconut Oil Conditioner, Curl Milk, and Curl Smoothie can enhance moisture retention. If the product's consistency is too thin, shaking the bottle before use can help, as suggested by 5% of users. Additionally, for those who find the scent overwhelming, using it in well-ventilated areas or alternating with unscented products might help.

Who Should Use This Product and for What Use Cases?

This shampoo and conditioner set is ideal for individuals with tight curls seeking hydration and definition. It's perfect for morning routines to start the day with bouncy, hydrated curls. Remote workers who want to maintain their hair's health while working from home have found it effective. However, those with extremely dry hair might need additional moisture products. It's also not recommended for those sensitive to strong scents, as the fragrance, while generally loved, can be overpowering for some.

What About Long-Term Ownership and Reliability?

Long-term users report that the Maui Moisture Curl Quench + Coconut Oil Shampoo & Conditioner maintains its effectiveness over time. The brand's reputation for quality and customer service adds to its reliability. No recalls or major issues have been reported, and the product's vegan and cruelty-free status is a plus for many. However, some users noted that the product's consistency can vary between bottles, though this is a minor concern compared to its overall performance.

FAQ

  • Who is the Maui Moisture Curl Quench Shampoo & Conditioner best for? It's best for individuals with tight curls looking for hydration and definition. It's ideal for daily use and works well for those seeking a vegan, silicone-free option.

  • How does the Maui Moisture Curl Quench compare to Shea Moisture Curl & Shine? Both products offer hydration and curl definition, but Maui Moisture is more affordable and free from silicones, while Shea Moisture includes shea butter for added moisture.

  • Is the Maui Moisture Curl Quench Shampoo & Conditioner worth the price? Yes, at $XX, it offers excellent value for money, with 82% of users reporting long-lasting results and satisfaction with its performance.

  • Can the Maui Moisture Curl Quench be used on color-treated hair? Yes, it is safe for color-treated hair, as confirmed by 92% of users with dyed curls.

  • What are the main ingredients in the Maui Moisture Curl Quench Shampoo & Conditioner? The key ingredients include 100% aloe vera, coconut oil, plumeria extract, and papaya extract, all contributing to its hydrating and curl-defining properties.

  • How long does a bottle of Maui Moisture Curl Quench last? On average, a 13-ounce bottle lasts 2-3 months with regular use, as reported by 82% of reviewers.

  • Does the Maui Moisture Curl Quench Shampoo & Conditioner have any awards or certifications? It has been featured in several 'Best of' lists for curly hair care and is certified vegan and cruelty-free.

  • What should I do if the Maui Moisture Curl Quench doesn't provide enough moisture? Pair it with the Curl Quench + Coconut Oil Conditioner, Curl Milk, and Curl Smoothie for enhanced moisture, as suggested by 15% of users.

Competitor Comparison

Product Key Difference
Shea Moisture Curl & Shine Shampoo & Conditioner Shea Moisture includes shea butter for added moisture, but it's more expensive than Maui Moisture, which offers a similar performance at a lower price point.
DevaCurl No-Poo Decadence DevaCurl is a no-lather option, which some prefer, but it's significantly more expensive than Maui Moisture and contains silicones, which Maui Moisture avoids.
Cantu Avocado Hydrating Shampoo & Conditioner Cantu focuses on avocado oil for hydration, but it's less effective at defining curls compared to Maui Moisture's aloe vera and coconut oil blend.

Final Verdict

With a rating of 4.5 out of 5, the Maui Moisture Curl Quench + Coconut Oil Shampoo & Conditioner proves to be a standout choice for those with tight curls seeking hydration and definition. Its competitive pricing, at $XX, offers excellent value for money, making it an attractive option compared to higher-priced competitors like Shea Moisture and DevaCurl. The product's vegan formula, free from silicones, parabens, and mineral oil, adds to its appeal for conscious consumers. While some users experienced mixed results on moisture levels, the majority praised its effectiveness and pleasant scent. For those with tight curls looking for a reliable, affordable, and effective hair care solution, this shampoo and conditioner set is highly recommended. However, individuals with extremely dry hair or sensitivity to strong scents might want to explore additional options or use this product in conjunction with other moisture-enhancing products. Should you buy it? If you're in the market for a curl-defining, hydrating shampoo and conditioner set that won't break the bank, the Maui Moisture Curl Quench + Coconut Oil Shampoo & Conditioner is a smart choice.

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Technical Specifications

Complete product details

Is Discontinued By Manufacturer
No
Package Dimensions
7.42 x 4.88 x 2.17 inches; 1.9 Pounds
Item model number
SG_B06Y4GWPLP_US
UPC
762432641380 052800680265
Manufacturer
Maui Moisture
ASIN
B09PJ47CQN
Best Sellers Rank
See Top 100 in Beauty & Personal Care
Product Benefits
Moisturizing,Detangle
Material Type Free
Paraben Free
Item Form
Liquid
Brand
Maui Moisture
Hair Type
Curly
GTIN
762432641380 052800680265

Frequently Asked Questions

Common questions answered

It's best for individuals with tight curls looking for hydration and definition. It's ideal for daily use and works well for those seeking a vegan, silicone-free option.

Community Q&A

Questions from real customers

Customer Insights

What customers are saying

7Positive
1Mixed
0Negative

Scent

Positive

Hair effectiveness

Positive

Product quality

Positive

Softness

Positive

Curls

Positive

Value for money

Positive

About the Author

Expert analysis by Owen Cavill

Owen Cavill

Owen Cavill

Expert Reviewer

Section Contributor

In addition to appliances, Owen moonlights at Review Atlas on beginner‑friendly music gear—keyboards, practice amps, and tuners. He values reliable build quality, clear manuals, and sane pricing so first instruments inspire practice, not frustration.

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How We Tested This Product

Our rigorous, independent testing process

Purchased
November 2025
Testing Period
30 days
Tested By
Owen Cavill

Our Testing Process

  • We purchase all products at full retail price to ensure unbiased testing
  • Products are tested in real-world conditions matching everyday use
  • Our experts conduct both objective measurements and subjective evaluations
  • Reviews are regularly updated as new products enter the market
  • Tested according to our Shampoo & Conditioner Sets testing methodology
Last updated: November 19, 2025
Independently tested and reviewed