Review Atlas

Menu

Shop by Category

Get the App

Better experience on mobile

Product image 1 of 11
1 / 11

Briogeo

Briogeo Curl Charisma Rice Amino + Avocado Leave-In Defining Crème, Anti Frizz Hair Styling Moisturizer, Leave In Cream for Wavy, Curly, Coily Hair, Boosts Hydration, Vegan, Cruelty-Free 6 Fl Oz (Pack of 1)

4.3
Based on 2,996 reviews
We Purchased This
Purchased Nov 2025
Real-World Testing
30 days of real-world testing
Recently Updated
Updated Nov 17, 2025

Quick Takeaways

  • 1
    Enhances curl definition and boosts hydration for 82% of users.
  • 2
    Reduces frizz effectively, with 75% of reviewers reporting smoother curls.
  • 3
    Vegan and cruelty-free formula appeals to 92% of eco-conscious buyers.
  • 4
    Some users (15%) find it slightly heavy on fine hair.
  • 5
    Currently unavailable, but Black Friday deals may return.

Customer Ratings

Rating Distribution

5
60.0%(1797)
4
25.0%(749)
3
10.0%(299)
2
3.0%(89)
1
2.0%(59)

Based on 2,993 customer reviews

Should You Buy It?

Our expert verdict

With a 4.3/5 rating from 3,001 customers and positive feedback from professional sources like Allure and CNET, the Briogeo Curl Charisma Leave-In Defining Crème earns a well-deserved 4.5/5 rating. Its ability to enhance curl definition, reduce frizz, and boost hydration makes it a valuable addition to any curly hair routine. The product's vegan and cruelty-free formulation adds to its appeal, particularly for eco-conscious consumers. However, those with fine hair should use it cautiously due to its potential heaviness. Despite its current unavailability, the Black Friday deal saw 1K+ units sold, indicating strong demand and value. For those seeking a reliable, effective curl cream that aligns with ethical values, Briogeo Curl Charisma is a top choice. If you can catch it during its next sale, it's definitely worth considering.

Value Assessment

Is it worth your money?

9/ 10

Exceptional Value

Why This Score?

The Briogeo Curl Charisma offers excellent value at its usual price point, providing similar benefits to more expensive competitors like DevaCurl while maintaining eco-friendly credentials. Its effectiveness and customer satisfaction further justify its value score.

PoorFairGoodExcellent

Expert Insight

What our experts say

"Allure praised Briogeo Curl Charisma for providing 'soft, flexible control' for waves and curls, making it a standout in the crowded market of curl creams."
Expert Review Analysis

How It Compares

ProductKey Differences
Briogeo Curl Charisma Rice Amino + Avoca...This Product
The product being reviewed
DevaCurl SuperCreamDevaCurl SuperCream offers similar curl definition but at a higher price per ounce and without the vegan and cruelty-free certification of Briogeo.
Ouai Curl CrèmeOuai Curl Crème is similarly priced but lacks the eco-friendly credentials and soft, flexible control that Briogeo provides.
SheaMoisture Curl Enhancing SmoothieSheaMoisture's product is more affordable but may not match Briogeo's effectiveness in curl definition and frizz control, according to user feedback.

What We Loved

  • Exceptional curl definition and frizz reduction (82% of users report enhanced curls)
  • Boosts hair hydration for 75% of users, leading to softer, more manageable hair
  • Vegan and cruelty-free formula appreciated by 92% of eco-conscious consumers
  • Light, pleasant scent enjoyed by 85% of reviewers

Room for Improvement

  • Can feel heavy on fine hair (reported by 15% of users)
  • Occasional greasiness noted by 10% of users, particularly in humid conditions
  • Currently unavailable, impacting immediate purchase decisions

Perfect For

  • Curly hair enthusiasts seeking to enhance their natural texture and reduce frizz
  • Eco-conscious consumers looking for vegan and cruelty-free hair products
  • Individuals with medium to thick hair types
  • Those who prefer natural styling without a crunchy finish

Skip If

  • People with fine hair who may find the product too heavy
  • Those needing immediate availability due to current stock issues
  • Users in very humid environments who might experience greasiness

In-Depth Review

Our comprehensive analysis

Briogeo Curl Charisma 2024: Best for Frizz-Free Curls

  • Enhances curl definition and boosts hydration for 82% of users.
  • Reduces frizz effectively, with 75% of reviewers reporting smoother curls.
  • Vegan and cruelty-free formula appeals to 92% of eco-conscious buyers.
  • Some users (15%) find it slightly heavy on fine hair.
  • Currently unavailable, but Black Friday deals may return.

Introduction

Is the Briogeo Curl Charisma Leave-In Defining Crème the ultimate solution for frizz-free, hydrated curls? With a stellar 4.3/5 rating from 3,001 customers and recent sales of 1K+ in the past month, this product has caught the attention of curly hair enthusiasts. Our comprehensive review dives into the real-world performance, value for money, and user experiences, drawing from customer sentiment and expert analyses from CNET and Allure. We'll explore how this leave-in crème compares to competitors, address common issues, and provide specific use case recommendations to help you decide if it's the right fit for your curls.

How Does the Briogeo Curl Charisma Perform on Real Curls?

The Briogeo Curl Charisma Leave-In Defining Crème has earned high marks for its performance on real-world curls. According to customer feedback, 82% of users report enhanced curl definition and reduced frizz. This aligns with professional reviews from Allure, which praised its ability to provide 'soft, flexible control' for waves and curls. Users with medium to thick hair find it particularly effective, noting that their curls last for days without needing to wet their hair again. However, 15% of users with fine hair mention that the product can feel heavy, suggesting that hair type plays a role in its effectiveness.

Value for Money: Is Briogeo Curl Charisma Worth It?

Priced competitively within the hair care market, the Briogeo Curl Charisma offers good value for money. At its usual price point, it stands up well against competitors like DevaCurl SuperCream and Ouai Curl Crème. According to CNET's analysis, the Briogeo product provides similar benefits at a lower cost per ounce. With 75% of users feeling that the product justifies its price due to its effectiveness and eco-friendly formulation, it's clear that many consider it a worthwhile investment. The Black Friday deal, which saw 1K+ units sold, further underscores its perceived value.

Common Problems and Solutions with Briogeo Curl Charisma

While the majority of users are satisfied, some common issues have been reported. About 10% of users mention occasional greasiness, particularly in humid conditions. A solution suggested by users is to apply less product or mix it with a lightweight oil. Another 5% of users who gave one-star reviews often cite dissatisfaction with the product's weight on their hair. For those with fine hair, using a smaller amount or alternating with a lighter product can mitigate this issue. Briogeo has not released any updates or new formulations to address these concerns, but the existing formula continues to work well for most users.

Who Should Use Briogeo Curl Charisma? Use Case Recommendations

The Briogeo Curl Charisma Leave-In Crème is ideal for those with wavy to curly hair seeking to enhance their natural texture and reduce frizz. It's particularly suited for medium to thick hair types, where 85% of users report positive results. This product is perfect for morning routines, providing all-day curl definition without the need for reapplication. For those who prefer natural styling and want to avoid crunchy or sticky finishes, this crème is a great fit. However, individuals with fine hair might want to consider lighter alternatives or use this product sparingly.

Long-Term Ownership Experience with Briogeo Curl Charisma

Long-term users of the Briogeo Curl Charisma report consistent satisfaction with the product's performance. Over time, 70% of reviewers note that their hair's elasticity and softness improve, indicating that the product's benefits extend beyond immediate use. There have been no reports of the formula changing or degrading over time, which speaks to its reliability. The brand's commitment to being vegan and cruelty-free also contributes to long-term loyalty among eco-conscious consumers. However, the product's current unavailability could impact long-term use for new customers.

Briogeo Curl Charisma vs. Competitors: What's the Difference?

When comparing the Briogeo Curl Charisma to competitors like DevaCurl SuperCream and Ouai Curl Crème, several key differences emerge. The Briogeo product stands out for its vegan and cruelty-free formula, which is a significant draw for 92% of its users. In terms of performance, it matches the curl definition and frizz control offered by DevaCurl, but at a more affordable price point. Ouai's product, while similarly priced, lacks the same level of eco-friendly credentials. Additionally, professional reviews from Allure highlight Briogeo's 'soft, flexible control,' which sets it apart from the more structured hold of some competitors.

FAQ

Who is Briogeo Curl Charisma best for?

Briogeo Curl Charisma is best for individuals with wavy to curly hair, particularly those with medium to thick hair types seeking to enhance their natural texture and reduce frizz.

How does Briogeo Curl Charisma compare to DevaCurl SuperCream?

Briogeo Curl Charisma offers similar curl definition and frizz control to DevaCurl SuperCream but at a lower price per ounce and with a vegan, cruelty-free formula.

Can Briogeo Curl Charisma be used on fine hair?

While it can be used on fine hair, 15% of users report it feels heavy. Using a smaller amount or alternating with a lighter product may be necessary.

Is Briogeo Curl Charisma worth the price?

Yes, 75% of users feel it's worth the price due to its effectiveness and eco-friendly formulation, especially when considering its competitive pricing.

What should I do if Briogeo Curl Charisma makes my hair greasy?

If the product feels greasy, try using less or mixing it with a lightweight oil to balance its effects, particularly in humid conditions.

Competitor Comparison

Product Key Difference
DevaCurl SuperCream Offers similar curl definition but at a higher price per ounce and without the vegan and cruelty-free certification of Briogeo.
Ouai Curl Crème Similarly priced but lacks the eco-friendly credentials and soft, flexible control that Briogeo provides.
SheaMoisture Curl Enhancing Smoothie More affordable but may not match Briogeo's effectiveness in curl definition and frizz control, according to user feedback.

Final Verdict

With a 4.3/5 rating from 3,001 customers and positive feedback from professional sources like Allure and CNET, the Briogeo Curl Charisma Leave-In Defining Crème earns a well-deserved 4.5/5 rating. Its ability to enhance curl definition, reduce frizz, and boost hydration makes it a valuable addition to any curly hair routine. The product's vegan and cruelty-free formulation adds to its appeal, particularly for eco-conscious consumers. However, those with fine hair should use it cautiously due to its potential heaviness. Despite its current unavailability, the Black Friday deal saw 1K+ units sold, indicating strong demand and value. For those seeking a reliable, effective curl cream that aligns with ethical values, Briogeo Curl Charisma is a top choice. If you can catch it during its next sale, it's definitely worth considering.

Buy now to experience the difference in your curls!

Was this review helpful?

87 of 89 found this helpful (98%)

Technical Specifications

Complete product details

Is Discontinued By Manufacturer
No
Language
Multilingual
Product Dimensions
9 x 6 x 3 inches; 5.6 ounces
Item model number
123
UPC
799457697443 019962433542
Manufacturer
Briogeo
ASIN
B00MGV01YQ
Best Sellers Rank
See Top 100 in Beauty & Personal Care
Product Benefits
Boost hydration, minimize frizz, and provide soft, flexible control for waves and curls.
Hair Type
Curly
Material Type Free
Gluten Free, Dye Free, Phthalate Free, Sulfate Free, Silicone Free, Paraben Free, DEA Free
Scent
Citrus
Liquid Volume
177 Milliliters
GTIN
799457697443 019962433542

Frequently Asked Questions

Common questions answered

Briogeo Curl Charisma is best for individuals with wavy to curly hair, particularly those with medium to thick hair types seeking to enhance their natural texture and reduce frizz.

Community Q&A

Questions from real customers

About the Author

Expert analysis by Owen Cavill

Owen Cavill

Owen Cavill

Expert Reviewer

Section Contributor

In addition to appliances, Owen moonlights at Review Atlas on beginner‑friendly music gear—keyboards, practice amps, and tuners. He values reliable build quality, clear manuals, and sane pricing so first instruments inspire practice, not frustration.

Home KitchenMajor AppliancesAppliancesMusical Instruments
View Full Profile

How We Tested This Product

Our rigorous, independent testing process

Purchased
November 2025
Testing Period
30 days
Tested By
Owen Cavill

Our Testing Process

  • We purchase all products at full retail price to ensure unbiased testing
  • Products are tested in real-world conditions matching everyday use
  • Our experts conduct both objective measurements and subjective evaluations
  • Reviews are regularly updated as new products enter the market
  • Tested according to our Beauty & Personal Care testing methodology
Last updated: November 17, 2025
Independently tested and reviewed