Budget Hot Sleeper
✓ YESYoung professional in hot climate, current foam mattress traps heat, sleeps on back.
Budget: $800-$1,500
Usage: Nightly for cooling and support
Why: Purple's grid excels at airflow and firmness for back sleeping. Trial minimizes risk. Great value long-term.
Side Sleeping Parent
✗ NOParent with kids, strict side sleeper, limited budget, occasional guest use.
Budget: Under $900
Usage: Daily but light use
Why: Too firm for side sleeping hips; cheaper plush options better. Save on shipping hassles.
Consider instead: Nectar Memory Foam Mattress for softer hug
Heavy Couple Upgrading
✓ YESMarried couple 250 lbs each, sagging old bed, share motion-sensitive sleep.
Budget: $1,200-$2,000
Usage: Intensive nightly couple use
Why: Durable coils and grid handle weight, isolate motion perfectly. Pain relief bonus.
Student Dorm Dweller
✗ NOCollege student, temporary housing, minimal space/budget.
Budget: Under $400
Usage: Occasional naps
Why: Overkill price and size for dorms; too heavy for frequent moves.
Consider instead: Zinus 6-inch foam topper on existing bed
Senior with Joint Pain
✓ YESRetiree 70+, arthritis, needs easy entry/exit.
Budget: $1,000-$1,500
Usage: Daily for pain relief
Why: Pressure relief without sink makes rising easy. Cooling prevents flare-ups.