Get the App
Better experience on mobile
Discover top electric toothbrushes that match or exceed Oral-B iO Series 10 features at various price points.
People often seek alternatives to the Oral-B iO Series 10 for various reasons such as price, additional features, or brand ecosystem preferences. When choosing an alternative, it's crucial to consider factors like battery life, brushing modes, smart features, and overall value. This guide will explore top recommendations that cater to different needs and budgets, ensuring you find the best electric toothbrush for your oral health routine. From budget-friendly options to premium models with advanced technology, we've curated a list that covers all bases.

The Philips Sonicare DiamondClean Smart offers five brushing modes and three intensity settings, providing a highly customizable brushing experience. It features Sonic technology that removes more plaque than a manual toothbrush and comes with a pressure sensor to prevent over-brushing. The Diamond-shaped bristles are designed to clean deep between teeth. This toothbrush is best for those who want a premium experience without the Oral-B ecosystem. Its smart sensors sync with a mobile app to track brushing habits. Priced around $150-$200, it's a cost-effective alternative to the iO Series 10.
Key Difference: Utilizes Sonic technology for superior plaque removal compared to Oral-B's oscillating technology.
Price: The Philips Sonicare DiamondClean Smart is approximately $100-$150 less than the Oral-B iO Series 10.

The Waterpik Sonic-Fusion combines sonic toothbrush technology with a water flosser, offering a two-in-one solution for oral hygiene. It features three brushing modes and a 360-degree rotating tip for effective flossing. This model is ideal for those who prioritize flossing as part of their routine and want to streamline their oral care. The Sonic-Fusion is praised for its ease of use and effectiveness in removing plaque and debris. It is priced around $180-$220, making it a competitive alternative to the Oral-B iO Series 10 for those seeking comprehensive oral care.
Key Difference: Integrates a water flosser with a sonic toothbrush for a complete oral care solution.
Price: The Waterpik Sonic-Fusion is roughly $80-$120 less than the Oral-B iO Series 10.

The GUM Soft-Picks Advanced is an affordable option for those who want to maintain oral health without investing in a high-end electric toothbrush. It features a comfortable grip and flexible bristles that effectively remove plaque and debris. This manual toothbrush is best for budget-conscious consumers who still want a quality brushing experience. With a price range of $10-$20, it represents significant savings compared to the Oral-B iO Series 10, making it an excellent choice for those looking to spend less.
Key Difference: A budget-friendly manual toothbrush offering good value for basic oral care needs.
Price: The GUM Soft-Picks Advanced is $380-$390 less than the Oral-B iO Series 10.

The Quip Smart Electric Toothbrush is designed with travel in mind, featuring a slim, lightweight design and a long-lasting battery. It includes sonic vibrations for effective cleaning and a built-in timer to ensure you brush for the recommended two minutes. The toothbrush also comes with a travel cover and a mount that can be used in various settings. Priced between $40-$50, it's an excellent choice for those who need a portable and reliable toothbrush. This model is perfect for frequent travelers or anyone looking for a simple yet effective electric toothbrush.
Key Difference: Compact and travel-friendly design with long battery life.
Price: The Quip Smart Electric Toothbrush is $350-$360 less than the Oral-B iO Series 10.

The Colgate E1 is an entry-level electric toothbrush that's perfect for those new to electric toothbrushes. It features sonic technology for efficient cleaning and a two-minute timer to guide brushing. The toothbrush is simple to use, with one brushing mode and a long-lasting battery. At around $30-$40, it's an affordable option for beginners who want to try an electric toothbrush without a significant investment. This model is best suited for those transitioning from manual to electric toothbrushes and seeking a straightforward, cost-effective solution.
Key Difference: Simple and affordable entry-level electric toothbrush ideal for beginners.
Price: The Colgate E1 is $360-$370 less than the Oral-B iO Series 10.

The Oral-B Genius X is a high-end electric toothbrush within the Oral-B ecosystem, offering six brushing modes and a pressure sensor to protect gums. It features artificial intelligence to provide personalized brushing feedback and syncs with a mobile app for tracking. This model is ideal for those who want to stay within the Oral-B ecosystem but find the iO Series 10 too expensive. Priced around $150-$200, it provides many of the premium features at a lower cost than the iO Series 10.
Key Difference: Similar advanced features within the Oral-B ecosystem but at a lower price point.
Price: The Oral-B Genius X is approximately $100-$150 less than the Oral-B iO Series 10.

The Goby Electric Toothbrush is designed for those who prefer a subscription model for their oral care products. It features a sleek design, sonic technology, and a long-lasting battery. The subscription includes replacement heads every three months, ensuring you always have fresh bristles. Priced at $50 for the initial purchase and $10 every three months for heads, it's an affordable and convenient option. This model is best for those who appreciate the ease and consistency of a subscription service.
Key Difference: Offers a convenient subscription model for regular brush head replacements.
Price: The Goby Electric Toothbrush is $350-$360 less than the Oral-B iO Series 10 for the initial purchase.
Compare key specs and features of all our recommendations side-by-side
| Product | Recommendation | Rating | Price |
|---|---|---|---|
![]() Philips Sonicare DiamondClean Smart 9500 Electric Toothbrush, Sonic Toothbrush with App, Pressure Sensor, Brush Head Detection, 5 Brushing Modes and 3 Intensity Levels, Black, Model HX9923/11 1 Count (Pack of 1) New Black Rank #1 | 4.4 4.4 | ||
![]() Waterpik Sonic-Fusion 2.0 Professional Flossing Electric Toothbrush with Water Flosser Combo In One, White SF-04, Packaging May Vary White Version 2.0 Rank #2 | 4.5 4.5 | ||
![]() GUM Soft-Picks Advanced, Easy to Use Dental Picks for Teeth Cleaning and Gum Health, Disposable Interdental Brushes with Convenient Carry Case, Dentist Recommended Dental Picks, 90 Count (Pack of 3) Original 90 Count (Pack of 3) Rank #3 | 4.7 4.7 | Check price | |
![]() Quip Smart Sonic Toothbrush for Adults - Timed Electric Toothbrush with Bluetooth & Rewards App - Replaceable Brush Head, Soft Bristles, Metal Handle, 3 Month Battery Life - Travel Brush - All-Pink Rank #4 | 4.3 4.3 | ||
![]() Colgate 2-in-1 Whitening Toothpaste Gel and Mouthwash, Icy Blast, 4.6 Oz 4.6 Ounce (1 Pack) Icy Blast Rank #5 | 4.7 4.7 | ||
![]() Oral-B Corded ElectricGenius X Toothbrush Patient Starter Kit Rank #6 | 4.5 4.5 | ||
![]() Oral-B iO Series 2 Rechargeable Electric Powered Toothbrush Starter Kit, Night Black with 2 Brush Heads - Automatic Pressure Sensor to Protect Gums - 3 Modes - 2 Min Timer Rank #7 | 4.5 4.5 | Check price |